Attract the best and the brightest by offering them purpose. (Cultivating fulfilment in the workplace is good for everyone.
If you lead and manage, I suggest you read this—a...
Roger Lewis's insight:
Offering purpose to talented hires is a good idea. The problem is whether the company or institution has ever discovered their own purpose so that they can clearly articulate it to people joining their team. Getting to that Core Purpose is a transforming moment for the organisation, and in the future, many of the brightest staff will arrive with their own purpose identified, waiting to see whether the corporate purpose resonates with theirs. Imagine the creativity unlocked when those match up!